A fireside chat with Sarah Mullen, COO of Adore Beauty

Celebrate, rejuvinate, and be inspired

In honour of International Women’s Day, we sat down with Sarah Mullen, one of Australia’s leading female executives. An empathetic and accomplished leader, Sarah started her career at Adore Beauty as a Category Manager in the Brands team. Since then, she’s charted a remarkable course and is now the Chief Operating Officer playing a key role in Adore Beauty’s meteoric rise.

Adore Beauty needs no introduction. Founded 20 years ago, Adore Beauty is a popular destination for personal care products and listed successfully on the ASX last year.

In our conversation, we discussed:

  • The secret(s) behind Adore Beauty’s fabulous growth
  • How to create a compelling experience for online shoppers
  • 2021 priorities and opportunities for growth

Watch the recording

    Sarah Mullen
    COO, Adore Beauty
    Monica Acree
    VP Sales, APAC, Forter